BreastScreen NSW campaigns
The Cancer Institute NSW produces breast screening campaigns to encourage more women in NSW to get mammograms - browse the media below and find out about the campaigns.
Find information about licensing campaigns produced across our prevention and screening programs.
View our campaigns
This 2023/24 campaign warns women aged 50–74 in NSW that ‘while you’re living life, breast cancer doesn’t wait,’ and encourages them to prioritise having a breast screen despite their busy schedules.
The 2022/23 BreastScreen NSW Always On Social Media Campaign motivates women aged 50–74 in NSW to have a breast screen every two years.
Kerri’s Story is TV campaign to encourage women aged 50-74 to have a potentially life-saving mammogram.
BreastScreen NSW launched the campaign FIND the NSW 2000 to encourage all women aged 50–to74 to have a screening mammogram every two years.
Early detection of breast cancer is key to survival and effective treatment—Aboriginal women are currently less likely to participate in this cancer screening program.
This campaign encouraged women aged 50-69 years to screen every two years to find breast cancers in the early stage and appropriate medical treatment can be provided.
This campaign prompted women to think about the importance of mammograms and detecting breast cancer early.